Embracing the next generation of farming
12th October 2021
Precision Ag at Ben Burgess is a key factor in delivering premium customer support. Fine tuning of machines and implements by Precision Ag consultants operating across East Anglia and beyond,
Precision Ag at Ben Burgess is a key factor in delivering premium customer support. Fine tuning of machines and implements by Precision Ag consultants operating across East Anglia and beyond, provides the foundation for getting the best performance out of customers’ John Deere products.
Each machine receives a tailored set up specific to individual customers and their way of farming. Years of comprehensive data analysis empowers the Precision Ag team with a skillset that can save customers both time and money, Ben Burgess reckons. In addition, training is provided to ensure confidence with the technology amongst operators and farm managers.
As soon as any ‘Connected Machine’ (a machine with JDLink ) is set off, with the owner’s permission, Ben Burgess can continually monitor its performance using unique reports which allow the team to consult on functional adjustments.
JDLink also provides a conduit to a platform called Expert Alerts, which combines intelligent algorithms with a smart prioritising system, which can predict a possible machine failure. Having consent switched on for Expert Alerts means that when Ben Burgess receives a ‘Critical Expert Alert’, a member of the team can offer support immediately. Using JDLink to remotely access the machine means they are often able to gather enough information before attending the machine to enable a first-time fix.
More recently, John Deere has launched an industry-leading ‘Performance Alerts’ system which focuses on optimising machine performance, allowing Ben
Burgess to assist its customers with enhancing machine operation, as they are working.
Data created by machines as they operate has become an important part of the agricultural world. It is one of Ben Burgess’s priorities to assist in the collection and interpretation of this valuable commodity, then present the opportunities it highlights to customers. However, data needs to be stored safely, accessed easily, worked with and of course utilised. This is where the John Deere MyOperations
Center comes in. It can collect all data generated by JDLink-enabled machines (not just John Deere), store field boundaries, A-B lines, produce application prescriptions and store all historical field data. All of which enables farm owners and managers to make informed decisions for the following year’s cropping season.
Ben Burgess’ seven-strong Precision Ag team pride themselves on their knowledge and expertise, built up over a combined total of 70 years’ experience. With the increased demands and difficulties faced in farming over the last two years due to weather pressures and the pandemic, it is more important to Ben Burgess than ever before to ensure customers maintain access to its wealth of Precision Ag knowledge. This prompted the introduction of a ground-breaking centralised communication system called Expert Connect, which ensures customers always have access to a consultant when they need it most through one centralised mobile phone app.
Combining these elements and building data-based partnerships allows the Ben Burgess Precision Ag team to provide solutions that really make a difference to farmers and their operations.
